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bill michels

Announcing Partnership with Millennial Media to Increase Location Relevancy in Mobile Ad Targeting

We’re happy to announce today that Factual and Millennial Media, the leading independent mobile advertising and data platform, have partnered to increase relevancy and personalization in mobile ad targeting. Millennial Media has integrated Factual’s Global Places data and our Geopulse Context API to its industry leading data set to deliver better results for its advertisers and publishers....

Real-Time Places Data Stack Goes Global

About two months ago, we announced that our entire Factual data stack was now working in real-time for US Place entities.  Today we’re pleased to report that this also now applies to the 49 additional countries that Factual covers. As a reminder, Gil previously explained the Seven Steps a contribution travels as it works its way...

Launching Monetize API

UPDATE - Factual is no longer providing access to the Monetize API for new users, and the service will be completely shut down as of December 1, 2013. We’re excited to announce today a new member of the Factual suite of APIs: Monetize. Use Monetize to tap into an aggregated and geo-indexed body of 3rd party...

Launching Location and Mobile Ad Targeting Tools

To enhance our Global Places offering, we are announcing three new APIs that will provide developers with powerful geointelligence tools and data designed to increase contextual relevance in today’s mobile world: Geopulse API Discover everything that Factual knows about a location: you pass us a latitude and longitude, and we return additional attributes, called ‘pulses’, about...

Crosswalk API

Factual is happy to announce the beta launch of the Factual Crosswalk API, which makes it super easy for developers to translate how Place entities are represented by 3rd party APIs and websites. This is a first in a series of releases to make factual information more accessible and normalize content across the Web. This is...