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tyler bell

Validating Mobile Ad Location Data at Factual

Update 9/27/16: Learn about the importance of location validation and how we do it on our new page covering our Location Validation Stack. Location Data appears straightforward on first blush: two numbers – longitude and latitude – combine as a coordinate to identify an unambiguous point on the earth’s surface: X marks the spot, unequivocally. Location...

Ten years of OpenStreetMap

Note: This was originally posted on O’Reilly Radar on 8/15/14, available here. Next to GPS, the most significant development in the Open Geo Data movement is OpenStreetMap (OSM), a community-driven mapping project whose goal is to create the most detailed, correct, and current open map of the world. This week, OSM celebrates its 10th birthday, which...

Announcing Factual’s Geopulse Geotag with Launch Partners Dropbox & Tastemade

We’re very pleased to announce the release of Factual’s Geopulse Geotag, a reverse geocoder optimized for the geographic labelling of images, messages, events, and digital assets created on mobile devices. Geopulse Geotag features global coverage, high-volume API access, economical pricing, entity IDs, and an on-premise option. It is powered by data from OpenStreetMap and other open...

Announcing the Trusted Data Contributor Program

We are very pleased to launch today the Factual Trusted Data Contributor Program. These organizations work directly with businesses and brands, and in-turn ensure that their data is represented accurately in Factual. We have selected a limited number of partners who provide high-quality data to Factual and equally excellent service to their customers. These organizations have...

No Data, No Personalization

Note: This was originally posted on VentureBeat on 4/30/14, available here. Imagine a phone that knows your tastes, your preferences, and desires, and patterns of behavior. This data about you — personal context — is combined in real-time with the phone’s environment (where it is, adjacent businesses, people, and events; weather, temperature, and pressure; ambient light, radio...