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TubeMogul Partners with Factual

Today we announced a partnership with TubeMogul, a leader in software for brand advertising, to make our Geopulse Proximity and Geopulse Audience targeting capabilities available directly within TubeMogul’s software platform. The features will be available to all TubeMogul clients globally. Through the integration, advertisers can apply our highly customizable location-based audiences and geofencing capabilities to both...

Helping People Get from Place to Place - Announcing a Data Partnership with Uber

Today Factual is announcing a major data partnership with Uber that would enable Uber to access Factual’s Global Places™ data for Uber’s product and service offerings. Additionally, as part of the partnership, edits generated by Uber to Factual places used by Uber will be provided back to Factual, improving the quality of the Global Places data...

Factual and Facebook Expand Location Data Partnership

We are proud to announce that we are expanding our partnership with Facebook. This past August we announced that Facebook would be using our Global Places data to improve the quality of their data in the United States. This expanded partnership covers additional countries in EMEA, LATAM, and APAC. The data is used across many features...

Factual & InMobi Partner to Enable Location-Based PMPs through InMobi Exchange

Factual is excited to announce an expansion of our current partnership with InMobi to include the release of our high quality location-based audience data within private marketplace (PMP) environments on InMobi Exchange (IX), powered by Rubicon Project. This endeavor is emblematic of the growing trend in data-driven advertising, the rise of private marketplaces. PMPs provide ad...

The Trade Desk Partners with Factual to Enable Location-Based Mobile Ad Targeting

We are excited to announce a partnership with The Trade Desk, the leading demand-side platform in the $20 billion advertising industry. Under the terms of our partnership, The Trade Desk will integrate Factual’s rich, global datasets into its platform to enable media buyers to use location data to deliver relevant advertising to mobile users. Specifically, The...