Geopulse is Factual’s holistic location-based solution built for advertising. This suite of products integrates into the entire campaign lifecycle enabling efficient and effective location-based advertising.

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USE CASES

Gain Unique Audience Insights

Take the guesswork out of how to reach your audience. Translate observations into actionable targeting strategies through in-depth analysis of your target audience and how they behave in the real world.

Build Targeted Audiences

Build customizable, highly-targeted audiences based on historical patterns or real-time behaviors. Deliver more relevant advertising by targeting new customers, engaging existing customers, influencing competitor’s consumers, and more.

Measure Campaign Effectiveness

Connect online marketing campaigns to offline results for measurement and attribution by using location data to understand more about what drives consumers to products and services.