Accurate, easy-to-use geofencing, designed to perform at RTB scale. The Geopulse Proximity data service delivers ads to mobile users based on where they are in real time using the best location data available in mobile marketing.

BENEFITS

Transparent, Simple Campaign Planning

Geopulse Proximity gives you the ability to see the physical locations you are targeting, define the radius size, create the definitions for your audiences and choose the inventory your ads are running on, all in real-time.

Built With Data You Can Trust

Built on Factual’s proprietary data set, Global Places, your geofenced ads are enabled to actually reach the places you intend them to.

White-glove Service

Our location experts analyze the data and translate the behaviors of your target audience to provide a customized media recommendation for more efficient and effective media campaigns.

FEATURES

Real-time Geofencing

Geofences can be point-radius or polygons and can be specified by a set of known locations or coordinates, as well as combinations of place attributes such as category (quick serve restaurants, museums, transit hubs, car dealerships, etc.), brand name, and geography (postcode, city, state, country).

Deep Layers of Data

Visualize and customize your geofences to target specific chains, 475 place categories, individual places and more. Factual’s variety of categories include:
  • Place name
  • Place category
  • Chain
  • Postcode
  • City
  • State / province
  • Country
  • DMA or MSA*
  • Household Income*
  • Congressional Districts*
*Indicates US-only category

Self-Serve UI

The Geopulse Proximity designer allows users flexibility and versatility in campaign set up. Intuitive and easy to use, our designer anticipates the places you’re looking for and gives you full visualization of your geofences on a dynamic map.

SPEAK TO A LOCATION DATA EXPERT

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