Understanding the real world behavior of mobile users
Observation Graph enables enterprises, marketers and developers to better understand customer behavior, target potential buyers and create compelling user experiences.
BY THE NUMBERS
Monthly Devices (Worldwide)
Monthly Devices (US)
Trusted by Major Technology Brands
Factual’s Global Places data powers some of the world’s top mobile apps like Uber, Facebook and Apple Maps to enhance their location services.
Validated Location Data
Factual’s Location Validation Stack removes imprecise location data to help ensure our clients have access to clean and reliable data.
Factual proactively created policies and practices to use data responsibly and to protect personal information and location data.
Diversified Data Sources
Our data partners span many categories such as: gaming, weather, utility, social, messaging, dating, music and video streaming, photography and more.